Insights
Notes on data, analytics, and decisions.
What Is Business Intelligence?
Business Intelligence · 28 Sept 2026 · 6 min
A practical definition of BI, what it includes, and what separates useful systems from expensive dashboards.
Analytics
Descriptive vs Predictive Analytics
Looking back and looking forward require different methods, different data, and different expectations.
21 Sept 2026
Data
Why Data Quality Matters
Every chart and model inherits the quality of the data underneath. Here is how to think about it practically.
14 Sept 2026
Strategy
How Organizations Can Build a Data Culture
Culture changes when data becomes part of how decisions are made, not when more dashboards are published.
7 Sept 2026
Strategy
Understanding Decision Intelligence
Starting from the decision rather than the data changes which analytics get built — and which get used.
31 Aug 2026
Analytics
The Difference Between Data Analytics and Data Science
The terms overlap, but the emphasis, methods, and outputs of each discipline are different.
24 Aug 2026
Analytics
How Forecasting Can Support Business Decisions
A forecast is only useful if it is connected to a decision and communicated with its uncertainty.
17 Aug 2026
Business Intelligence
Designing Better Executive Dashboards
Executives need fewer numbers, clearer comparisons, and an obvious answer to “what needs my attention?”
10 Aug 2026